Johannes engages with fashion scholarship as an academic, researcher and educator.
Johannes currently holds the position of course leader of MA in Fashion Media Practice and Criticism as well as MA Fashion Cultures at London College of Fashion.
On the MA in Fashion Media Practice and Criticism, students engage with a combination of theoretical and practical ideas that foster rigour and innovation in their approach to fashion communication. Students are introduced to a variety of fashion communication tools such as writing, image-making, moving-image as well as editorial and curatorial practices from a critical perspective before specialising in their chosen fashion communication discipline and create major portfolio projects around this in order to enquire a specialist knowledge in their chosen field.
On the MA Fashion Cultures course students have the opportunity to study fashion and dress within its historical, social and cultural contexts. The course has two specific but interrelated pathways: History and Culture; and Fashion and Film.On the History and Culture pathway students investigate fashion as object, representation and practice through an interdisciplinary approach from both historical and contemporary perspectives. On Fashion and Film students investigate the ongoing changing relationship between fashion, costume and forms of film as well as the relationship between cinema and consumption within a global context.
At London College of Fashion, Johannes also works as an Associate Lecture on BA (hons) Creative Direction for Fashion and BA (hons) Fashion PR and Communication. In addtion to this, he regularly lectures and hosts workshops in the areas of fashion writing, fashion criticism, fashion design thinking, critical fashion practice and content creation in institutions such as Goldsmiths, IUAV University in Venice, University for the Creative Arts, Nottingham Trent University, American Intercontinental University in Paris, Cambridge School of Visual and Performing Arts and Victoria and Albert museum.
To further his knowledge of fashion criticism, Johannes is currently completing his practice-led PhD these at London College of Fashion under the supervision of Dr Agnès Rocamora (LCF) and Professor Teal Triggs (RCA). Titled 'Fashion criticism and its changing contexts: Practice-led exploration into fashion writing for online and print', the research aims to define what fashion criticism is today through the use of writing practice, auto-ethnography and interviews with fashion critics.